Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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The perception that a fractional sales leader is less dedicated to a company’s mission than a full-time hire often creates hesitation. Compounding this dilemma is the reality that many small or scaling businesses simply cannot afford a senior full-time sales leader. As a result, they frequently look for junior team members with the hope that these individuals will "grow with the company."
Read MoreThe temptation to save money by hiring less experienced candidates is understandable – after all, everyone has to start somewhere, right? But in sales leadership, that well-intentioned frugality often leads to expensive lessons.
Read MoreWhen you step into a company as a fractional sales leader, the clock starts ticking immediately. You’re expected to deliver results quickly—refining processes, improving pipeline health, and driving revenue growth.
Read MoreBeing a successful Fractional Sales Leader is not just about closing deals and improving revenue streams for your clients. It also involves skillfully marketing yourself to secure opportunities and showcase the value you bring to organizations.
Read MoreThe start of a new calendar year is more than a flip of the page; it’s a psychological reset button for businesses and individuals alike. It’s a time to reflect on the past year’s wins and losses, recalibrate goals, and ask the critical question: Should we stick to what works or explore new approaches?
Read MoreSales is a people business. A sales team is a group of often highly individualistic members selling in turn to a diverse group of decision-makers, people buying from people.
Read MoreFor children raised in households where one or both parents work in sales, these elements often seep into their upbringing in ways that significantly influence their future, particularly if they choose a sales career themselves.
Read MoreManufacturing companies often struggle with sales leadership, leading to stagnant growth and missed revenue opportunities. As CEO, your goal is to grow your business by implementing a robust sales plan and enhancing your sales team management and processes to empower your team to sell more effectively.
Read MoreMany organizations turn to outsourced sales expertise. Two popular options are the Fractional Chief Sales Officer (CSO) and the Sales Consultant. While both can deliver immense value, they serve distinctly different roles.
Read MoreIn the world of B2B sales over the past years, I often wonder about perceptions of a generational divide between seasoned sales leaders and newcomers. While experience undoubtedly brings valuable insights, the rapidly evolving business landscape challenges us to reconsider whether a divide truly exists or if it's merely a perception.
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