Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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Being a successful Fractional Sales Leader is not just about closing deals and improving revenue streams for your clients. It also involves skillfully marketing yourself to secure opportunities and showcase the value you bring to organizations.
Read MoreThe start of a new calendar year is more than a flip of the page; it’s a psychological reset button for businesses and individuals alike. It’s a time to reflect on the past year’s wins and losses, recalibrate goals, and ask the critical question: Should we stick to what works or explore new approaches?
Read MoreUnderstanding this window is critical for the business in order to optimize the value of a fractional executive. And equally critical for the Executive themselves to understand and target their Ideal Client Profile.
Read MoreAs of today, LinkedIn identifies 78,000 professionals in North America as “fractional.” I am adding further executives into the fold that take on fractional roles, though use the label “consultant,” “advisor,” “interim,” or “virtual” on LinkedIn.
Read MoreSales is a people business. A sales team is a group of often highly individualistic members selling in turn to a diverse group of decision-makers, people buying from people.
Read MoreFor children raised in households where one or both parents work in sales, these elements often seep into their upbringing in ways that significantly influence their future, particularly if they choose a sales career themselves.
Read MoreThe world of sales is evolving. The traditional full-time sales manager role gives way to a more flexible, dynamic position: the fractional sales manager. But what does it mean to be a fractional sales manager?
Read MoreManufacturing companies often struggle with sales leadership, leading to stagnant growth and missed revenue opportunities. As CEO, your goal is to grow your business by implementing a robust sales plan and enhancing your sales team management and processes to empower your team to sell more effectively.
Read MoreMany organizations turn to outsourced sales expertise. Two popular options are the Fractional Chief Sales Officer (CSO) and the Sales Consultant. While both can deliver immense value, they serve distinctly different roles.
Read MoreIn the world of B2B sales over the past years, I often wonder about perceptions of a generational divide between seasoned sales leaders and newcomers. While experience undoubtedly brings valuable insights, the rapidly evolving business landscape challenges us to reconsider whether a divide truly exists or if it's merely a perception.
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