Posts tagged fractional
Maturity Achieved – The Fractional Market in North America

Considering the established supply and demand, emerging competitive structures, standardized pricing, developing regulatory frameworks, and increasing liquidity, fractional leadership in the U.S. and Canada has evolved into a mature market.

Read More
The CEO’s Guide to Identifying a Great Fractional Sales Leader

Many companies are turning to fractional sales leaders to drive growth without the commitment of a full-time executive. These seasoned professionals offer strategic sales expertise on a part-time basis, providing flexibility and cost-effectiveness.

Read More
Say Yes to the Mess

Economic uncertainty is back in full swing—and if we’re honest, it never truly left. Rising interest rates, geopolitical instability, sticky inflation, and increasingly cautious customers have created what many are calling a "mess" in the U.S. economy.

Read More
Top Three Themes in the World of Fractional Sales Leadership

The world of fractional sales leadership continues to gain momentum as companies seek flexible, expert guidance without the commitment of a full-time executive. Three significant trends are reshaping this specialized field.

Read More
Managing the Unmanageable: How to Handle Unreasonable Client Expectations

Every fractional executive eventually encounters the same scenario: a well-meaning client, confident and optimistic, presents a goal so unrealistic it could make Don Quixote blush.

Read More
Fractional Executives: Innovation in Leadership Through the Lens of Doblin's 10 Types

Organizational Innovation at its Best. It’s Not Just One Innovation—It’s Ten. And by mapping this model onto Doblin’s 10 Types of Innovation, we gain an even broader and clearer view of its transformative power beyond cost savings or flexibility.

Read More
TAM and SAM 2.0 for Fractional Sales Leadership

To better understand the financial opportunity within this market, we attempt to calculate the Total Addressable Market (TAM) and the Serviceable Accessible Market (SAM) for fractional sales leadership, using a purely demand-centric approach.

Read More
Do You Have What It Takes to Be a Fractional Sales Manager?

Stepping into the shoes of an interim or Fractional Sales Manager requires more than just a stellar resume. It’s a role that demands versatility, adaptability, and a high tolerance for ambiguity.

Read More
Exploring TAM and SAM for Fractional Sales Leadership

To better understand the financial opportunity within this market, we attempted to calculate the Total Addressable Market (TAM) and the Serviceable Accessible Market (SAM) for fractional sales leadership, using different approaches, and leveraging available macro-data, data from our own recent study, and documented assumptions.

Read More
Debunking the Commitment Myth: The Case for Fractional Sales Leadership

The perception that a fractional sales leader is less dedicated to a company’s mission than a full-time hire often creates hesitation. Compounding this dilemma is the reality that many small or scaling businesses simply cannot afford a senior full-time sales leader. As a result, they frequently look for junior team members with the hope that these individuals will "grow with the company."

Read More