Being a successful Fractional Sales Leader is not just about closing deals and improving revenue streams for your clients. It also involves skillfully marketing yourself to secure opportunities and showcase the value you bring to organizations.
Read MoreUnderstanding this window is critical for the business in order to optimize the value of a fractional executive. And equally critical for the Executive themselves to understand and target their Ideal Client Profile.
Read MoreAs of today, LinkedIn identifies 78,000 professionals in North America as “fractional.” I am adding further executives into the fold that take on fractional roles, though use the label “consultant,” “advisor,” “interim,” or “virtual” on LinkedIn.
Read MoreThe world of sales is evolving. The traditional full-time sales manager role gives way to a more flexible, dynamic position: the fractional sales manager. But what does it mean to be a fractional sales manager?
Read MoreManufacturing companies often struggle with sales leadership, leading to stagnant growth and missed revenue opportunities. As CEO, your goal is to grow your business by implementing a robust sales plan and enhancing your sales team management and processes to empower your team to sell more effectively.
Read MoreIn the world of B2B sales over the past years, I often wonder about perceptions of a generational divide between seasoned sales leaders and newcomers. While experience undoubtedly brings valuable insights, the rapidly evolving business landscape challenges us to reconsider whether a divide truly exists or if it's merely a perception.
Read MoreAs manufacturing gears up for 2025, business owners like you face a critical decision point. While your production lines might be ready to meet demand, there's a more pressing question keeping you up at night: Who among your sales representatives will lead your sales team through this crucial growth period?
Read MoreAs an experienced fractional sales leader, I understand that startups need swift, effective strategies to accelerate sales growth without a full-time commitment.
Read MoreA Fractional VP Sales comes into a company without roots. So, how can they be successful when they aren't embedded in the company's culture or structure? The team knows they won’t be around long.
Read MoreIn the first 60 days of a new role, a seasoned fractional sales leader and a full-time sales leader approach the role with distinct objectives and timeframes, each adapting their strategies to achieve success based on their unique role.
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