Understanding this window is critical for the business in order to optimize the value of a fractional executive. And equally critical for the Executive themselves to understand and target their Ideal Client Profile.
Read MoreMany organizations turn to outsourced sales expertise. Two popular options are the Fractional Chief Sales Officer (CSO) and the Sales Consultant. While both can deliver immense value, they serve distinctly different roles.
Read MoreI was recently asked if I would provide the “best of the best.” To me, this label of absoluteness is ridiculous, and in the context of finding the right Fractional CSO for an individual business it makes no sense.
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