Titles reflect authority, responsibility, and expertise, and establish clear roles and expectations. For clients, a title can signal the level of decision-making power.
Read More
As a business owner, one of the things I've learned is how to leverage limited resources for maximum impact. This is especially true when it comes to investing in scaling my sales function.
Read More
I hear this thinking quite often when discussing the placement of a fractional sales leader. And in some cases, the election is then cited as a reason to not move forward and to stay with the status quo. Even though in the roam of talent acquisition, contracting a fractional executive is the most flexible low risk-high impact decision.
Read More
In the world of business, finding the perfect fit between a leader and a company can often feel like searching for a needle in a haystack. The stakes are high—misaligned leadership can stifle growth, disrupt team harmony, and even lead to financial setbacks.
Read More
Navigating the complexities of business growth is a daunting task for startup founders. Sales management, in particular, presents a unique set of challenges. Enter fractional sales leadership.
Read More
Leadership has some universal qualities. And so, this list is not the first of its kind. Many authors have compiled their personal favorites. And while, with a lot of ironies, I call this The Ultimate Guide, let me simply share my personal top 10 list relevant specifically to a sales leader.
Read More
As I meet with growth-minded Founders, Owners, and CEOs, one of the frequent topics we delve into is understanding the difference between a VP of Sales and a Chief Revenue Officer (CRO).
Read More
Determining the right criteria to decide between a consultant, contractor, or full-time employee can significantly impact your business. Since the criteria might differ depending on the functional area, let me walk you through my thoughts for the sales function, specifically addressing when to hire a Sales Management Consultant, a Fractional or Interim Sales Leader, or a full-time VP of Sales.
Read More
"Move the needle" means making a noticeable, measurable change, typically a positive one. This idiom became popular in business, where the fundamental question is how to make an impact on the company. Because success in business demands significant, noticeable achievements.
Read More
The agility that shaped the product, and the flexibility and efficiency it promises if it’s a B2B solution, are rarer outside of the design and development cultures that gave it birth. This disconnect is often apparent in marketing departments which can fail to reflect the promises of the products they promote.
Read More