Build Partner/Channel Programs that Work – The First Time!

Partner/Channel programs fail for a variety of reasons, and the specific causes of failure can vary depending on the strategy or lack thereof. Based on my 30 years of partner/channel program strategy development and execution, here are the top five reasons why partner/channel programs fail:

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Turning Lemons into Lemonade in Sales

The world of sales – a place where every rejection feels like a lemon hurled at your face. But fear not, fellow sales warriors, for in the citrus-infused battlefield, there lies an art to turning those lemons into the sweetest lemonade.

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The Power of Fractionalizing Work: Right-Sizing Talent for Faster Growth

The player/coach model, once a prominent feature in professional sports, has experienced a decline over the past twenty years. This trend can be attributed to the increasing complexity and demands of modern sports, which require specialized coaching expertise.

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"I'm Looking for a Sales Leader with a Rolodex Who Can Hit the Ground Running"

I have conversations on a regular basis with business owners and founders who expect much more magic on the sales side of their businesses than they would otherwise with other functional areas like HR, Finance, or Engineering.

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How to Protect Your Proprietary Business Information

In some conversations with business owners, they emphasize the importance of employees over contractors, particularly in sales, in order to safeguard their confidential business information. But are W2 employees truly better at keeping proprietary business information secret than 1099 contractors?

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Henning SchwinumVendux LLC
Seven Practitioners on Why Sales is a Great Career

While there are multiple ways of getting into Sales, the key to a successful career is the joy and happiness you still experience after twenty or thirty years. And that takes the right person and personality. Sales requires grit, resilience, and a thick skin.

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The Human Side of Business -- More Important than Ever

In the fast-paced world of sales, commerce, and trade, the phrase "business is business" is often the expression of the cold and calculated nature of the corporate world. It suggests that emotions, empathy, and personal connections have no place in the realm of profit and loss.  

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How Much to Spend on Your Fractional Executive

Fee models for fractional executives have an art and a science, a balance between multiple factors, and an element of “as-high-or-as-low-as-desperation-takes-you” to it. And that is not too different from the permanent job market: There are job postings for a VP of Sales on Indeed right now, one making $80k, the other over $500k a year.

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Boost Your Revenue With a Robust CRM System

In the fiercely competitive business world, business leaders face the everyday challenge of increasing revenue. One crucial capability to do that involves consistently converting leads into paying customers, which can be the make-or-break factor for success.

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