In today’s market place no business can afford to stand-still. In fact, it is impossible. One is either moving forward or going backward. And hopefully going forward with profitable new name revenues.
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In a conversation with a founder, he shared that in preparation for his start-up he read books and watched every podcast of a certain sales guru; and now he was ready to sell.
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Researchers have shown that we think more than 50,000 thoughts per day, of which more than half are negative and more than 90% are just repeats from the day before.
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How do you tell your R&D team that while you value their work, their innovation on Product Performance matters the least to customers? The executive I was with has had this very conversation and was able to demonstrate how, for his business, Customer Engagement was the most impactful type.
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Among all the blogs, newsletters, and publications that I follow, there was a recent uptick in the content on optimism. After months of news on pandemic, closure, stay-at-home, and recession, I guess we all can use some good news.
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Mixed in with the messaging about how the current crisis affects the business world, is the realization that post-COVID will probably never be like pre-COVID. Companies and employees have made adjustments in the past weeks, and many of these changes will stick around.
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Reputation is the key to securing the next assignment. They are keenly interested in expanding their network and obtaining a referral from every assignment. They are often in a try-before-you-buy situation where the temporary assignment may lead to permanent employment.
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I hate the word “pivot”… and use it all the time. In disliking it, I am not alone. In recent years business publications like Inc. have included the word “Pivot” in their list of buzzwords labeled “overused,” “ridiculous,” “worst,” and “to avoid.” It is indeed an overused term.
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A few have figured out how to spend their days taking smart risks that improve their lives and propel them to new levels of success with little chance of ending up dead, homeless, or any other number of unappealing adjectives.
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On an ongoing basis and especially during difficult times when companies and their sales teams are at risk of being defined by others or difficult circumstances, they need to ask themselves: Where are we? Where do we want to go? How do we get everyone there together?
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