Reliability is the promise that a product will function as expected, a quality so fundamental that its absence can mean the difference between a product's success and its prompt rejection by consumers. We are drawn, almost instinctively, to products that seamlessly integrate into our lives, epitomizing the concept of 'just working'.
Read MoreFeeling disappointed in oneself is motivation to change, maybe the strongest motivation of all. And as a leader, how do you trigger this in a team member that is underperforming and who you want “to see the light?”
Read MoreApologizing isn't just a learned behavior; it's a critical component of a business growth strategy. When you apologize to a dissatisfied customer, it can lead to reduced returns, enhanced brand reputation, customer loyalty, increased recurring revenue, and even the avoidance of legal challenges.
Read MoreInterviewing fractional executive candidates for sales roles requires a tailored approach, focusing on their immediate skills, task-specific effectiveness, and alignment with the organization's goals. While cultural fit remains important, it should complement the candidate's job fit within the unique context of fractional roles. By considering these factors, companies can make informed decisions when hiring fractional executives for their sales teams.
Read MoreMicromanagement is one of the most common pitfalls as a Fractional Chief Commercial Officer—and one of the biggest employee complaints. According to Merriam-Webster, micromanagement is defined as "to manage especially with excessive control .
Read MoreMuch has been written about the difference between management and Sales Leadership. While many professionals experience management during their careers—setting goals, evaluating performance, and establishing work rules—true Sales Leadership is something entirely different.
Read MoreI believe sales-centric and customer-centric orientations are inherently the same. In today’s transparent and competitive markets, you simply cannot sell successfully without putting the customer front and center.
Read MoreTheir future work relies upon referrals and a successful track record. Interim and Fractional Executives are paid on the understanding of goals and objectives being performed and delivered, and not merely based on attendance.
Read MoreA rejection is an outright dismissal or refusal of the proposal. It does not require a reason, it is not negotiable, nor is there a future or next step. Rejection is the worst.
Read MoreA salesperson not accepting a commission-only sales role does not mean that they aren’t “hungry and motivated” or “they don’t believe in themselves.” It means they are smart.
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