Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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As a startup founder, you wear many hats, including the sales hat. In the early days of your company, you are the first salesperson. Your startup mentors at the Accelerator and your investors have told you, whether you have the experience or not, to be out there selling.
Read More"Move the needle" means making a noticeable, measurable change, typically a positive one. This idiom became popular in business, where the fundamental question is how to make an impact on the company. Because success in business demands significant, noticeable achievements.
Read MoreThe FLA is the thought leader and guiding force within the fractional leadership industry, uniting the diverse community of organizations and professionals. The vision is to foster collaboration, promote growth, and shape the future of the fractional leadership industry on a global scale. The FLA seeks to define fractional leadership excellence, setting the industry's gold standard.
Read MoreMy philosophy on leadership was initially shaped by those latter interactions: setting meetings with VPs of Sales and Marketing, meandering through their office spaces to conference rooms, and engaging with various team members. Observing their interaction with technology and their cultural dynamics provided me with a tangible sense of the environment fostered by the leader at the helm.
Read MoreThe Vision Paper outlines the tenets of the Sales Leadership model in the context of current and future trends for companies that need to manage issues outside their current capacity or their capabilities in sales leadership. It also describes this new category and approach to human capital management because growth requires an investment in Sales Leadership.
Read MoreSales success requires a major investment of time and resources from the top. Sales leadership is all about defining the sales strategy, developing the right processes, sales tools and collateral, building a sales-driven culture, coaching, training, and of course -- ringing the bell!
Read MoreIn business and, yes, in many other areas of life, one truth remains constant: the pursuit of improvement is endless, and it needs to be. This is particularly true when we talk about conversion rates, a vital metric that serves as a barometer for business success and efficiency.
Read MoreMany companies, in an effort to minimize costs, may be tempted to hire less experienced sales leaders or promote such individuals from within the organization. However, what they easily fail to realize is that the cost of hiring an amateur can far exceed the expense of investing in a professional sales leader.
Read MoreIn our modern world, we are blessed with an abundance of choices. From the variety of toothpaste brands at the grocery store to the vast array of career paths available, options surround us at every turn. However, this abundance of choice has given rise to what psychologists call the "Paradox of Choice."
Read MoreReliability is the promise that a product will function as expected, a quality so fundamental that its absence can mean the difference between a product's success and its prompt rejection by consumers. We are drawn, almost instinctively, to products that seamlessly integrate into our lives, epitomizing the concept of 'just working'.
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