Posts in Sales
The Unique Challenges of Interviewing Fractional Executives for Sales Roles

Interviewing fractional executive candidates for sales roles requires a tailored approach, focusing on their immediate skills, task-specific effectiveness, and alignment with the organization's goals. While cultural fit remains important, it should complement the candidate's job fit within the unique context of fractional roles. By considering these factors, companies can make informed decisions when hiring fractional executives for their sales teams.

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Top 6 Reasons You Need a Sales Leader at the Helm of Your Team

Much has been written about the difference between management and Sales Leadership. While many professionals experience management during their careers—setting goals, evaluating performance, and establishing work rules—true Sales Leadership is something entirely different.

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Sales-Centric or Omphaloskepsis? What’s Your Organization’s True Orientation?

I believe sales-centric and customer-centric orientations are inherently the same. In today’s transparent and competitive markets, you simply cannot sell successfully without putting the customer front and center.

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What Is a Fractional Sales Leader in a Scale-up Business?

A scaleup business faces cash flow issues, a founder wearing too many hats, and an inability to afford full-time senior sales leadership. If any of this sound familiar, your company is likely at a critical juncture when bringing in an Fractional Sales Leader could be the perfect solution.

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How Fractional Sales Leaders Deliver and Excel in Sales Training

Fractional Sales Leaders play a pivotal role in sales training and enhancing the salesmanship of existing teams. They excel in delivering effective sales training, ensuring businesses achieve their revenue targets while empowering their sales teams.

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It’s a Choice – Your Fractional Chief Revenue Officer

A sales team without a leader is like a ship without a captain or a sports team without a coach. When a business loses, or never had, a Fractional Chief Revenue Officer, there’s a clear void that must be filled.

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Do You Have What It Takes to Be a Fractional Sales Manager?

Stepping into the shoes of an interim or Fractional Sales Manager requires more than just a stellar resume. It’s a role that demands versatility, adaptability, and a high tolerance for ambiguity.

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Decoding: "Reach Out Again in About 6 Months."

Navigating the nuances of communication can sometimes resemble a puzzle, especially when prospects offer the ambiguous directive: "Reach out again in about 6 months." It's a phrase that's both promising and enigmatic, often leaving individuals pondering its true significance in the context of professional relationships and opportunities. 

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Sales Is Easier Said Than Done

The phrase "easier said than done" is a timeless adage that resonates deeply across various aspects of life. From fitness resolutions to learning a new language, the gap between our aspirations and reality is often wide and, at times, insurmountable.

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Is Know + Like + Trust = Buy?

Do you remember when you last bought something even though you did not like the salesperson? For me, the few times I remember, are always associated with anger, frustration, and feeling trapped and without choice. And every time the purchase is followed by buyer’s remorse, not because of the product, but because I really should have walked out to make a statement.

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